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Game Developer
Game Developer
· 6 months, 1 week ago • Diego Argüello

Starbreeze lands new partner to adapt Payday series for film and TV

Briefing

The partnership between Starbreeze Entertainment and VICE Studios signals a strategic shift for the Payday franchise, aiming to broaden its appeal beyond gaming. By adapting the series for film and TV, Starbreeze is not only looking to attract new fans but also to create additional revenue opportunities that could benefit the entire development team.

For developers, this means potential involvement in a multi-faceted project that could require skills in narrative design, character development, and more. As the gaming industry increasingly intersects with film and television, understanding these dynamics will be crucial for designers and producers alike.

“This partnership will help us reach new audiences.”

— Starbreeze Representative · Discussing the goals of the collaboration
Original source
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At a glance
what
Starbreeze partners with VICE Studios for Payday adaptations
who
Starbreeze Entertainment and VICE Studios
impact
Potential new revenue streams and audience expansion for developers
context
Reflects the trend of games being adapted into other media
Signal Positive

The partnership opens new opportunities for developers and the franchise.

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