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The GameDev Guru
The GameDev Guru Video
· 6 months ago • Ruben

before your next update, get a second pair of eyes on this (performance ↔ revenue)

Briefing

As developers gear up for their next updates, it's crucial to prioritize performance metrics that directly impact player experience and revenue. Specifically, maintaining 1% lows at 60 FPS and ensuring loading times are under 7 seconds can significantly enhance user satisfaction. Additionally, avoiding thermal throttling for at least 30 minutes of gameplay is essential, regardless of the platform.

The absence of an automatic early-warning system to monitor these metrics could lead to unseen revenue losses of 20-30%. This drop may not be immediately apparent, manifesting instead through lower acquisition rates and weaker retention. Developers should take these insights seriously to optimize their game's performance and profitability.

“This could already be costing you 20-30% of your revenue.”

— Ruben · Highlighting the financial impact of performance issues.
At a glance
what
Developers should check performance metrics before updates.
who
Ruben from TheGameDev.Guru
impact
Neglecting performance can cost developers 20-30% in revenue.
context
Performance issues can lead to lower acquisition and retention.
Signal Positive

Encourages proactive performance management for better revenue.

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