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Creator Economy News

The latest Creator Economy coverage curated for game developers.

FirstLook launches creator-first platform Creators.gg with launch partners IO Interactive and Brain Jar Games

FirstLook has launched Creators.gg, a creator-first platform aimed at helping studios work with streamers of any size instead of chasing only the biggest channels. The service gives creators early access …

News GamesIndustry.biz · 2 months, 1 week ago
Creator-distributed discount codes drive massive uptake of game storefronts, according to new Tebex data

Creator codes are proving to be a serious storefront growth lever: Tebex says 80.4% of users who redeem them do so on their first purchase, and half buy the same …

News GamesIndustry.biz · 3 months, 1 week ago
Roblox details how much creators will pay for brand integrations

Roblox will start charging creators for brand integrations on a CPM basis, with rates that vary by audience region. U.S. visits cost $1.50 per thousand, while other regions range from …

News GamesIndustry.biz · 3 months, 3 weeks ago
The road to Unreal Engine 6

Epic says UE6 is on the way, with Unreal Engine and UEFN being folded into a single engine. For teams, the practical takeaway is less fragmentation between game and creator …

Official Unreal Engine · 3 months, 4 weeks ago
Why the founder of Kongregate believes that Roblox is its successor

Roblox is trying to do for today’s creators what Kongregate did for Flash-era devs: lower the barrier, grow the audience, and push users toward more ambitious games. Jim Greer says …

News GamesIndustry.biz · 5 months ago
Roblox reports strong Q1 growth, revises full-year forecast due to new safety measures

Roblox’s Q1 was strong on the top line, with revenue up 39% to $1.4 billion and bookings up 43% to $1.7 billion, but the company trimmed its full-year outlook after …

News GamesIndustry.biz · 5 months, 1 week ago