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GamesIndustry.biz
GamesIndustry.biz
· 5 months ago • Sophie McEvoy

Krafton Q1 revenue up 56.9% to $931m, driven by mobile content

Briefing

Krafton posted record Q1 results, with revenue up 56.9% year over year to ₩1.37 trillion ($931 million) and operating profit at ₩561.6 billion ($381.3 million). Mobile was the biggest contributor at ₩702.7 billion ($477 million), helped by premium content, IP collaborations, and a 17% increase in paying users for Battlegrounds Mobile India after server upgrades and more content.

For devs, the interesting part is that this isn’t just a finance story: it shows how live ops, regional tuning, and content cadence are still doing the heavy lifting for large-scale games. PC revenue also climbed to ₩363.9 billion ($247.1 million) on PUBG: Battlegrounds live service updates, while the franchise itself grew 24% YoY and crossed ₩1 trillion in revenue. Krafton also reaffirmed its AI-first strategy through its AI for Game initiative, framing AI as a way to improve gameplay experiences and company-wide productivity.

“delivering differentiated gameplay experiences using AI”

— Krafton · Describing the AI for Game initiative
At a glance
what
Krafton reported Q1 revenue of ₩1.37 trillion ($931 million), up 56.9% YoY, with operating profit of ₩561.6 billion ($381.3 million).
who
Krafton, driven mainly by PUBG-related revenue and Battlegrounds Mobile India.
when
Q1 2025 earnings; Krafton also referenced its AI-first strategy announced last October.
impact
Shows how live service content, regional mobile ops, and monetization tuning can materially move revenue at scale.
Signal Positive

Strong revenue growth and clear live-service momentum, with AI investment continuing.

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