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Unity
Unity Official
· 11 months, 2 weeks ago

Tailoring digital play by age: How StoryToys built the LEGO® Bluey app

Briefing

StoryToys' LEGO® Bluey app, launched August 14, 2025, targets kids aged 2-4, blending fun with early learning. Key innovations include a flexible 3D building system and intuitive visual cues for interaction, enhancing developmental engagement. This approach sets a new standard for educational apps, emphasizing age-tailored design and user-friendly mechanics.

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